31 Results for : contagions

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    Plague and pestilence have both fascinated and terrified humanity from the very beginning. Societies and individuals have struggled to make sense of them, and more importantly, they’ve often struggled to avoid them. Before the scientific age, people had no knowledge of the microbiological agents - unseen bacteria and viruses - which afflicted them, and thus, the maladies were often ascribed to wrathful supernatural forces. Even when advances in knowledge posited natural causes for epidemics and pandemics, medicine struggled to deal with them, and for hundreds of years, religion continued to work hand-in-hand with medicine.Inevitably, that meant physicians tried a variety of practices to cure the sick, and many of them seem quite odd by modern standards. By the time Rome was on the rise, physicians understood that contagions arose and spread, but according to Galen, Hippocrates, and other Greco-Roman authorities, pestilence was caused by miasma - foul air produced by the decomposition of organic matter.Though modern scientists have since been able to disprove this, on the face of it, there was some logic to the idea. Physicians and philosophers (they were very often the same, Galen being an example) noticed that disease arose in areas of poor sanitation, where filth and rotting matter was prevalent and not disposed of, and the basic measures to prevent disease was obvious to them.In the case of cholera, once among the most dreaded diseases, a breakthrough in Victorian England occurred in the mid-19th century during one of several epidemics to assault the island. In that instance, an unassuming physician named John Snow was able to trace the environmental component in which cholera was carried. He accomplished this in large part through a painstaking map cross-referencing location and specific cases of infection within a small area of London. Eventually, he narrowed the source down to a single manual water pump in the midst of the pover ungekürzt. Language: English. Narrator: Colin Fluxman. Audio sample: https://samples.audible.de/bk/acx0/197271/bk_acx0_197271_sample.mp3. Digital audiobook in aax.
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    A brilliant recasting of the turning points in world history, including the one we're living through, as a collision between old power hierarchies and new social networks Most history is hierarchical: it's about emperors, presidents, prime ministers, and field marshals. It's about states, armies, and corporations. It's about orders from on high. Even history "from below" is often about trade unions and workers' parties. But what if that's simply because hierarchical institutions create the archives that historians rely on? What if we are missing the informal, less well documented social networks that are the true sources of power and drivers of change? The 21st century has been hailed as the Age of Networks. However, in The Square and the Tower, Niall Ferguson argues that networks have always been with us, from the structure of the brain to the food chain, from the family tree to freemasonry. Throughout history, hierarchies housed in high towers have claimed to rule, but often real power has resided in the networks in the town square below. For it is networks that tend to innovate. And it is through networks that revolutionary ideas can contagiously spread. Just because conspiracy theorists like to fantasize about such networks doesn't mean they are not real. From the cults of ancient Rome to the dynasties of the Renaissance, from the founding fathers to Facebook, The Square and the Tower tells the story of the rise, fall, and rise of networks, and shows how network theory - concepts such as clustering, degrees of separation, weak ties, contagions, and phase transitions - can transform our understanding of both the past and the present. Just as The Ascent of Money put Wall Street into historical perspective, so The Square and the Tower does the same for Silicon Valley. And it offers a bold prediction about which hierarchies will withstand this latest wave of network disruption - and which will be t ungekürzt. Language: English. Narrator: Elliot Hill. Audio sample: https://samples.audible.de/bk/peng/003366/bk_peng_003366_sample.mp3. Digital audiobook in aax.
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    Foreword by Morgan SpurlockFrom the best-selling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. Here, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned dollars. Picking up from where Vance Packard's best-selling classic, The Hidden Persuaders, left off more than half-a-century ago, Lindstrom reveals: New findings that reveal how advertisers and marketers intentionally target children at an alarmingly young age – starting when they are still in the womb! Shocking results of an fMRI study which uncovered what heterosexual men really think about when they see sexually provocative advertising (hint: it isn’t their girlfriends). How marketers and retailers stoke the flames of public panic and capitalize on paranoia over global contagions, extreme weather events, and food contamination scares. The first ever neuroscientific evidence proving how addicted we all are to our iPhones and our Blackberry’s (and the shocking reality of cell phone addiction - it can be harder to shake than addictions to drugs and alcohol). How companies of all stripes are secretly mining our digital footprints to uncover some of the most intimate details of our private lives, then using that information to target us with ads and offers "perfectly tailored" to our psychological profiles. How certain companies, like the maker of one popular lip balm, purposely adjust their formulas in order to make their products chemically addictive. What a 3-month long guerilla ma ungekürzt. Language: English. Narrator: Dan Woren. Audio sample: https://samples.audible.de/bk/rand/002753/bk_rand_002753_sample.mp3. Digital audiobook in aax.
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    Spirit of Green - The Economics of Collisions and Contagions in a Crowded World: ab 32.49 €
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    • Price: 32.49 EUR excl. shipping
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    Pandemic - Tracking Contagions from Cholera to Coronaviruses and Beyond: ab 11.99 €
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    • Price: 11.99 EUR excl. shipping
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    Digital Contagions - A Media Archaeology of Computer Viruses Second Edition: ab 58.99 €
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    • Price: 58.99 EUR excl. shipping
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    How Behavior Spreads - The Science of Complex Contagions: ab 25.49 €
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    • Price: 25.49 EUR excl. shipping
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    Armageddon Films FAQ - All That's Left to Know About Zombies Contagions Aliens and the End of the World as We Know It!: ab 23.49 €
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    • Price: 23.49 EUR excl. shipping
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    Cultural Politics of Hygiene in India 1890-1940 - Contagions of Feeling: ab 84.99 €
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    • Price: 84.99 EUR excl. shipping
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    The Spirit of Green - The Economics of Collisions and Contagions in a Crowded World: ab 27.99 €
    • Shop: ebook.de
    • Price: 27.99 EUR excl. shipping


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