700 Results for : marketers

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    Gentsch, Peter: AI in Marketing, Sales and Service
    Erscheinungsdatum: 12.01.2019, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: AI in Marketing, Sales and Service, Titelzusatz: How Marketers without a Data Science Degree can use AI, Big Data and Bots, Auflage: Softcover reprint of the original 1st ed. 2019, Autor: Gentsch, Peter, Verlag: Springer International Publishing, Sprache: Englisch, Schlagworte: Betriebswirtschaft und Management // Wirtschaftsmathematik und // informatik // IT-Management // Marketing und Vertrieb // Künstliche Intelligenz, Rubrik: Wirtschaft // Management, Seiten: 292, Informationen: Paperback, Gewicht: 464 gr, Verkäufer: averdo
    • Shop: averdo
    • Price: 40.59 EUR excl. shipping
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    Advertising in New Formats and Media
    Erscheinungsdatum: 06.04.2016, Medium: Buch, Einband: Gebunden, Titel: Advertising in New Formats and Media, Titelzusatz: Current Research and Implications for Marketers, Redaktion: De Pelsmacker, Patrick, Verlag: Emerald Group Publishing Limited, Sprache: Englisch, Schlagworte: E-Business // Electronic Commerce // E-Commerce // E-Venture // Internet // Net Economy // Englische Bücher // Wirtschaft // Business // Absatz // Marketing // Vermarktung // BUSINESS & ECONOMICS // Advertising & Promotion, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 432, Informationen: HC gerader Rücken kaschiert, Gewicht: 775 gr, Verkäufer: averdo
    • Shop: averdo
    • Price: 172.49 EUR excl. shipping
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    Essential Law for Marketers
    Essential Law for Marketers ab 52.99 € als epub eBook: . Aus dem Bereich: eBooks, Belletristik, Erzählungen,
    • Shop: hugendubel
    • Price: 52.99 EUR excl. shipping
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    All Marketers are Liars (eBook, ePUB)
    The indispensable classic on marketing by the bestselling author of Tribes and Purple Cow. Legendary business writer Seth Godin has three essential questions for every marketer: "What's your story?" "Will the people who need to hear this story believe it?" "Is it true?" All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that's virtually the same car. We believe that $225 sneakers make our feet feel better-and look cooler-than a $25 brand. And believing it makes it true. As Seth Godin has taught hundreds of thousands of marketers and students around the world, great marketers don't talk about features or even benefits. Instead, they tell a story-a story we want to believe, whether it's factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod. But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That's a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians. But for the rest of us, it's time to embrace the power of the story. As Godin writes, "Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn't invent storytelling. They just perfected it."
    • Shop: buecher
    • Price: 10.95 EUR excl. shipping
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    Marketing the Marketers
    Marketing the Marketers ab 25.99 € als Taschenbuch: 50 Ways Marketing Services Providers Can Woo and Win New Clients. Aus dem Bereich: Bücher, Taschenbücher, Wirtschaft & Soziales,
    • Shop: hugendubel
    • Price: 25.99 EUR excl. shipping
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    Geodemographics for Marketers
    Geodemographics for Marketers ab 41.99 € als epub eBook: Using Location Analysis for Research and Marketing. 1. Auflage. Aus dem Bereich: eBooks, Wirtschaft,
    • Shop: hugendubel
    • Price: 41.99 EUR excl. shipping
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    The Marketers' Strategy in Pricing
    The Marketers' Strategy in Pricing ab 35.99 € als Taschenbuch: . Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft,
    • Shop: hugendubel
    • Price: 35.99 EUR excl. shipping
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    Predictive Analytics for Marketers
    Predictive Analytics for Marketers ab 28.99 € als epub eBook: Using Data Mining for Business Advantage. 1. Auflage. Aus dem Bereich: eBooks, Wirtschaft,
    • Shop: hugendubel
    • Price: 28.99 EUR excl. shipping
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    Godly Entrepreneurs & Marketers Magazine
    Godly Entrepreneurs & Marketers Magazine ab 18.49 € als Taschenbuch: . Aus dem Bereich: Bücher, English, International, Englische Taschenbücher,
    • Shop: hugendubel
    • Price: 18.49 EUR excl. shipping
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    Answers for Ethical Marketers
    Answers for Ethical Marketers ab 33.99 € als epub eBook: A Guide to Good Practice in Business Communication. Aus dem Bereich: eBooks, Belletristik, Erzählungen,
    • Shop: hugendubel
    • Price: 33.99 EUR excl. shipping

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